Ulterior.live

Activate, Engage, Retain & Grow Revenue


Ecommerce was growing fast before COVID-19 hit and the pandemic has pushed millions more customers online around the globe. As a result, companies are now living in an era of Product-Led Growth and one of the main things that is driving companies should be the product itself.

Customer onboarding is the constant process of educating new users of your product by using different in-app events and user’s behavior to trigger various in-app experiences that will, as the end goal, make your users addicted to your product.

Whether boarding a new customer, re-engaging an inactive one or upgrading a loyal advocate, we now need to do so with speed, insight and customer empathy.

Join our Digital Think Tank to discuss creating customers for life by building mobile apps with a user-centric mindset.



Discussion

Topics

Reimagining user onboarding, activation and improving user journeys with a user-centric mindset

What is the secret sauce to building products that retain customers for life?

How can we leverage cognitive biases to build better products?

SUBJECT MATTER EXPERT

Aswin Sambamurthy

Speaker 1

VP - Product & Growth at Netcore

Netcore

A serial entrepreneur with a deep expertise in Product Management, he has built organisations & teams across SaaS, Media, Content & Gaming industries over the last 15 years.

ABOUT

Netcore

Netcore Cloud is a globally recognized marketing technology SaaS company offering a full-stack of martech solutions that help product and growth marketers deliver Al-powered intelligent customer experiences across all touchpoints of the user's journey. Building a unified views of customers, orchestrating omnichannel communication journeys, personalizing the apps and websites, optimizing user experience, real-time reporting and providing actionable analytics, Netcore Cloud represents an all-in-one solution for a marketer. Making successful strides for 20+ years, Netcore Cloud today serves over 5000 clients spread across 18 countries including India, USA, Germany, Nigeria, Singapore, Malaysia, Thailand, Philippines, Vietnam, and UAE, delivering 12+ billion emails, and tracking 100+ billion marketing events every month for the world's top marketers. Some of the leading brands that trust Netcore Cloud to power their customer acquisition, engagement, and retention goals include MaxLife Insurance, ICICI Bank, Standard Chartered, Flipkart, Myntra, Miss Amara, Airtel, Disney Hotstar, Canon, Puma, Tobi, Easemytrip, PizzaHut, and McDonalds. Backed by products designed to scale and with a focus on RO1, today Netcore Cloud stands tall as a leader in martech solutions in Asia and is exponentially growing in US, EU, and South America